Saturday, April 19th, 2008
Blog metrics 2 : Marketing to Bloggers
Are you sure you want to do it? If not, do not even tread there.
However, if you are one of the brave ones, please be prepared for the “program” to be not very successful.
Here are some tips on how to reach out and NOT “market” to bloggers
Continuing on my quest to define relevant Blog metrics [...]
No Comments » - Posted in Blogging, Interactive marketing, Metrics by Hemant Soreng
Wednesday, April 16th, 2008
Blog metrics
I have been interacting with Karthik (www.itwofs.com) from Lenovo’s PR agency Text 100 to track/monitor/measure Lenovo and its competition presence in the discussion forums, user reviews and blogging sites. We have gone one step forward to engage with users to tell our side of the story *completely neutral*.
We have a perspective, but its a [...]
